SEVEN FIFTY-NINE is a high-end concept design brand for a fashion designer named Jane. Using her years of knowledge of working and teaching in fashion she has created unique garments to sell online. 

For this project, I was tasked to create fashion orientated branding. 7-59 being the year of designer’s birth gave a unique starting point to the brand logo. Ideating the use of lines in the branding I used it as a representation of time. As the rings of the tree depicts its age, I used this metaphor to show her experience in fashion design and skills

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